The Professional survey software.

Surveys with world-class practices.

Over more than 21 years of experience, our company has documented the best practices of thousands of market research agencies, political opinion firms, and social and electoral studies operating globally. We have packaged the knowledge, practices, and demands of renowned global market research firms. This has established us as the professional software for conducting quantitative research and supporting decision-making processes based on external data. We position ourselves alongside the best survey processing tools on the market, matching and even surpassing the quality and technical features of the most prestigious and expensive tools available.

Full Automation of Study Design Supported by Artificial Intelligence (AI)

The integration of generative artificial intelligence tools into the Rotator Survey platform (Gemini, Copilot, Perplexity, and DeepSeek) represents a significant milestone in the advancement of capabilities for social, political-electoral, and market research conducted through our system. This technological convergence enables the efficient automation of questionnaire design, validation, and adjustment, accelerating data collection and analysis processes at unprecedented speed without compromising methodological rigor. Advanced AI-driven functionalities—such as automated inconsistency detection, semantic classification of open-ended responses, and synthetic generation of missing data—constitute a superintelligent system capable of adaptive self-correction under controlled operational autonomy. The transformation led by Rotator Survey redefines the role of the researcher, who evolves from technical executor to data strategist, focused on interpreting complex phenomena and designing predictive scenarios. Within this new paradigm, Rotator Survey emerges as a cognitive agent that interacts, learns, and provides actionable evidence for agile, informed, and precise decision-making.

The most flexible survey software on the market

Since Rotator uses a proprietary and highly flexible database, it is possible to modify the survey even while it is in the field. This includes adding, reordering, or deleting questions; inserting and randomizing response modalities; hiding questions based on simple or complex conditions using Boolean logic; rotating questions sequentially or controlling them according to a predefined rotation design; creating loops and question nesting; setting timers to control the duration or exposure to audiovisual materials, etc., all without affecting previously collected data. With RotatorSurvey, you can detect when a respondent lies or contradicts themselves and exclude them from the sample. You can also determine their socioeconomic status in real-time and formulate specific questions for their status. You can control quotas by gender, city, and socioeconomic status through various linear or stratified schemes. RotatorSurvey allows you to upload a participant database from Excel with hundreds of predefined fields, record interview audio, obtain geolocation, upload videos and photos, and many other advanced functionalities you never imagined survey software could offer.

Why is it better to acquire an installable survey software instead of an online SaaS survey service?

Are you considering using an online survey service SaaS (Software as a Service) such as SurveyMonkey, TypeForm, or QuestionPro?. These services are convenient and widely adopted for various research needs. However, many professional market research agencies tend to prefer proprietary software that is installed directly on their own devices, internal networks, or local servers. Why is that? Based on feedback gathered from our focus groups—primarily made up of market research companies—it turns out there are several compelling reasons for this preference. These companies often handle a diverse range of studies, such as consumer panels, electoral surveys, and social or business research, which demand enhanced security, greater control over data, and the ability to customize tools to meet their unique requirements. By opting for proprietary software, they can address these needs effectively while avoiding potential risks associated with internet-based survey services.

• ① Productivity.: Installable programs are five times faster than web pages.
• ② Security: You avoid hosting your surveys on servers outside your company.
• ③ Privacy: The survey software provider will not necessarily have access to your data.
• ④ Confidentiality: Using a local survey application gives you greater control over your data.
• ⑤ Resilience: If the internet slows down or goes down, your work will not be affected.
• ⑥ Independence:: You don't need to be connected to work with your survey.
• ⑦ Autonomy:: The security and safeguarding of your data is in your hands, not in the hands of a third party.
• ⑧ Certainty: If your software provider is attacked by hackers, your study will not be at risk.
• ⑨ Quality:: You have control over the versions and backup of your studies.
• ⑩ Integration: You work seamlessly with productivity tools such as Word, Excel, SPSS, and PowerPoint.